Protocol and Official Etiquette

Overview

Designed for ambitious professionals, Protocol and Official Etiquette is an intensive professional program in Public Relations & Media that bridges the gap between theory and day-to-day execution. Over five focused days, participants explore the methods, tools and real cases behind protocol and Official Etiquette, and leave with a clear plan they can put to work in their own organization.

Who Should Attend

This program is ideal for managers, specialists and technical professionals in Public Relations & Media who want to strengthen their expertise in protocol and Official Etiquette, as well as anyone preparing to take on greater responsibility in this area.

Learning Objectives

• Build and communicate a clear, actionable plan with confidence.
• Make better decisions using data and structured thinking.
• Analyze common challenges in Public Relations & Media and design effective solutions.
• Avoid the most common pitfalls and manage risk proactively.
• Understand the core principles and current practice of protocol and Official Etiquette.

Course Outline

• Module 1: Tools, techniques and hands-on application
• Module 2: Measurement, review and continuous improvement
• Module 3: Standards, frameworks and professional practice
• Module 4: Planning, implementation and execution
• Module 5: Real-world case studies and lessons learned
• Module 6: Risk, compliance and governance considerations

Certification

On successful completion, participants receive an accredited AIAT certificate of attendance from AIAT.