5 course modules
A structured syllabus
Public Relations & Media
Media Relations and Press Engagement
A practical five-day program on Public Relations & Media: media Relations and Press Engagement — methods, tools and real cases you can apply at work right away.
Duration5 training days
Content5 modules
VenueIstanbul
On completionAccredited attendance certificate
About the programmeOverview
OverviewGrounded in current best practice, Media Relations and Press Engagement is an intensive professional program in Public Relations & Media that equips teams to deliver measurable results. Over five focused days, participants explore the methods, tools and real cases behind media Relations and Press Engagement, and leave with a clear plan they can put to work in their own organization.
Who Should AttendThis program is ideal for managers, specialists and technical professionals in Public Relations & Media who want to strengthen their expertise in media Relations and Press Engagement, as well as anyone preparing to take on greater responsibility in this area.
Learning Objectives- Make better decisions using data and structured thinking.
- Analyze common challenges in Public Relations & Media and design effective solutions.
- Apply practical media Relations and Press Engagement methods and tools to real work situations.
- Use recognized frameworks to improve quality and performance.
- Measure outcomes and drive continuous improvement.
Course Outline- Module 1: Measurement, review and continuous improvement
- Module 2: Standards, frameworks and professional practice
- Module 3: Planning, implementation and execution
- Module 4: Building a practical action plan for the workplace
- Module 5: Tools, techniques and hands-on application
- Module 6: Foundations and key concepts of media Relations and Press Engagement
CertificationOn successful completion, participants receive an accredited AIAT certificate of attendance from AIAT.
This program is ideal for managers, specialists and technical professionals in Public Relations & Media who want to strengthen their expertise in media Relations and Press Engagement, as well as anyone preparing to take on greater responsibility in this area.
Learning Objectives- Make better decisions using data and structured thinking.
- Analyze common challenges in Public Relations & Media and design effective solutions.
- Apply practical media Relations and Press Engagement methods and tools to real work situations.
- Use recognized frameworks to improve quality and performance.
- Measure outcomes and drive continuous improvement.
Course Outline- Module 1: Measurement, review and continuous improvement
- Module 2: Standards, frameworks and professional practice
- Module 3: Planning, implementation and execution
- Module 4: Building a practical action plan for the workplace
- Module 5: Tools, techniques and hands-on application
- Module 6: Foundations and key concepts of media Relations and Press Engagement
CertificationOn successful completion, participants receive an accredited AIAT certificate of attendance from AIAT.
- Module 1: Measurement, review and continuous improvement
- Module 2: Standards, frameworks and professional practice
- Module 3: Planning, implementation and execution
- Module 4: Building a practical action plan for the workplace
- Module 5: Tools, techniques and hands-on application
- Module 6: Foundations and key concepts of media Relations and Press Engagement
CertificationOn successful completion, participants receive an accredited AIAT certificate of attendance from AIAT.
What the participant receives
Accredited attendance certificate
On completing the programme
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