5 course modules
A structured syllabus
Digital Transformation & Artificial Intelligence
AI for Marketing and Customer Insight
A practical five-day program on Digital Transformation & Artificial Intelligence: aI for Marketing and Customer Insight — methods, tools and real cases you can apply at work right away.
Duration5 training days
Content5 modules
VenueTunis
On completionAccredited attendance certificate
About the programmeOverview
OverviewDelivered by seasoned practitioners, AI for Marketing and Customer Insight is an intensive professional program in Digital Transformation & Artificial Intelligence that equips teams to deliver measurable results. Over five focused days, participants explore the methods, tools and real cases behind aI for Marketing and Customer Insight, and leave with a clear plan they can put to work in their own organization.
Who Should AttendThis program is ideal for managers, specialists and technical professionals in Digital Transformation & Artificial Intelligence who want to strengthen their expertise in aI for Marketing and Customer Insight, as well as anyone preparing to take on greater responsibility in this area.
Learning Objectives- Analyze common challenges in Digital Transformation & Artificial Intelligence and design effective solutions.
- Avoid the most common pitfalls and manage risk proactively.
- Make better decisions using data and structured thinking.
- Build and communicate a clear, actionable plan with confidence.
- Use recognized frameworks to improve quality and performance.
Course Outline- Module 1: Standards, frameworks and professional practice
- Module 2: Risk, compliance and governance considerations
- Module 3: Planning, implementation and execution
- Module 4: Foundations and key concepts of aI for Marketing and Customer Insight
- Module 5: Real-world case studies and lessons learned
- Module 6: Building a practical action plan for the workplace
CertificationOn successful completion, participants receive an accredited AIAT certificate of attendance from AIAT.
This program is ideal for managers, specialists and technical professionals in Digital Transformation & Artificial Intelligence who want to strengthen their expertise in aI for Marketing and Customer Insight, as well as anyone preparing to take on greater responsibility in this area.
Learning Objectives- Analyze common challenges in Digital Transformation & Artificial Intelligence and design effective solutions.
- Avoid the most common pitfalls and manage risk proactively.
- Make better decisions using data and structured thinking.
- Build and communicate a clear, actionable plan with confidence.
- Use recognized frameworks to improve quality and performance.
Course Outline- Module 1: Standards, frameworks and professional practice
- Module 2: Risk, compliance and governance considerations
- Module 3: Planning, implementation and execution
- Module 4: Foundations and key concepts of aI for Marketing and Customer Insight
- Module 5: Real-world case studies and lessons learned
- Module 6: Building a practical action plan for the workplace
CertificationOn successful completion, participants receive an accredited AIAT certificate of attendance from AIAT.
- Module 1: Standards, frameworks and professional practice
- Module 2: Risk, compliance and governance considerations
- Module 3: Planning, implementation and execution
- Module 4: Foundations and key concepts of aI for Marketing and Customer Insight
- Module 5: Real-world case studies and lessons learned
- Module 6: Building a practical action plan for the workplace
CertificationOn successful completion, participants receive an accredited AIAT certificate of attendance from AIAT.
What the participant receives
Accredited attendance certificate
On completing the programme
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